TikTok is a fun social media app that lets you create and share short videos. It’s become super popular all around the world.
But how does TikTok stacks up against other social media platform in popularity and user base?
Are you curious about which countries have the most TikTok users, the platform’s growth by year, demographics, or just interesting facts? Look no further!
In this article, we share some informative charts, comparisons, and facts about TikTok users statistics to give you a complete picture of its reach and influence.
Just keep scrolling to find out more!
Table of Contents
- TikTok users statistics by year
- TikTok users statistics by country
- TikTok users demographics
- TikTok usage statistics
- TikTok download statistics
- TikTok vs other social media networks
- Interesting facts about TikTok
TikTok users statistics by year
TikTok is a video-sharing social media app owned by Beijing-based tech company ByteDance. Within only a few months of launching internationally in 2017, TikTok has become one of the fastest-growing apps worldwide and a global viral phenomenon.
TikTok statistics about monthly active users worldwide:
Year | Monthly active users (in millions) |
---|---|
2018 | 271 |
2019 | 508 |
2020 | 756 |
2021 | 1212 |
TikTok users statistics by country
In 2020 TikTok had 65.9 million monthly active users in the US. Indonesia had the second-largest user base during this period, with over 22 million users per month. Russia and Japan followed with 16.4 and 12,6 million monthly active consumers.
A number of TikTok users in selected countries in 2020:
Country | Number of users in millions |
---|---|
United States | 65,9 |
Indonesia | 22,2 |
Russia | 16,4 |
Japan | 12,6 |
France | 9,3 |
Germany | 9,1 |
UK | 8,5 |
Italy | 8,3 |
Spain | 7,5 |
Netherlands | 3,8 |
South Korea | 3,3 |
Australia | 2,4 |
Norway | 1 |
TikTok users demographics
TikTok age demographics
What age uses TikTok the most? Users between the ages of 10 and 19 make up the largest demographic of TikTok users.
Distribution of TikTok users in the United States as of September 2021, by age group:
Age group | Share |
---|---|
10-19 | 25% |
20-29 | 22,4% |
30-39 | 21,7% |
40-49 | 20,3% |
50+ | 11% |
TikTok gender demographics
As of March 2021, female users accounted for 61% of TikTok’s active user accounts in the US. Male users only accounted for 39% of the video-sharing app’s user base.
Distribution of monthly active TikTok users in the United States as of March 2021, by gender:
Gender | Share |
---|---|
Female | 61% |
Male | 39% |
TikTok race demographics
Hispanic people use TikTok more than other races.
Race (of adults) | Share |
---|---|
White | 18% |
Black | 30% |
Hispanic | 31% |
TikTok usage statistics
From October 2019 to March 2020, TikTok’s monthly user engagement increased significantly. The US visitors spent an average of 442.9 minutes per month on the social video platform in October 2019. Until 2020 in March, the average number of minutes spent by a visitor per month increased to 858 minutes.
Monthly TikTok app user engagement in the United States from October 2019 to March 2020:
When | Average minutes per visitor |
---|---|
October 2019 | 442,9 |
November 2019 | 526,1 |
December 2019 | 561,2 |
January 2020 | 680 |
February 2020 | 731,6 |
March 2020 | 858 |
TikTok download statistics
In recent years TikTok has become one of the most downloaded non-gaming apps in the world. The social video platform has generated more than two billion lifetime downloads via the App Store and Google Play.
Number of TikTok downloads from 1st quarter 2017 to 2nd quarter 2021:
Year and quarter | Number of downloads (in millions) |
2017 1st quarter | 22,4 |
2017 2nd quarter | 26,6 |
2017 3rd quarter | 33,6 |
2017 4th quarter | 46,8 |
2018 1st quarter | 110,3 |
2018 2nd quarter | 156 |
2018 3rd quarter | 183,8 |
2018 4th quarter | 205.7 |
2019 1st quarter | 187,3 |
2019 2nd quarter | 155,9 |
2019 3rd quarter | 175,9 |
2019 4th quarter | 199,4 |
2020 1st quarter | 315 |
2020 2nd quarter | 301 |
2020 3rd quarter | 188 |
2020 4th quarter | 174 |
2021 1st quarter | 178 |
2021 2nd quarter | 205 |
TikTok vs other social media networks
TikTok is quickly catching up to established social networks like Facebook and Instagram. Unlike other platforms, TikTok allows users to create and share short videos, making it an incredibly versatile tool for content creation. It also offers a personalized user experience, allowing users to discover new content based on their interests and preferences. As TikTok continues to gain popularity, it has the potential to disrupt the social media scene and become the go-to platform for users young and old.
TikTok vs other social media networks
Social media network | Number of active users in millions |
---|---|
2895 | |
Youtube | 2291 |
2000 | |
1393 | |
Facebook Messenger | 1300 |
Tiktok | 1000 |
Snapchat | 538 |
454 | |
436 | |
430 | |
Quora | 300 |
Is TikTok more popular than Youtube?
Youtube has slightly more than 2 billion monthly active users, making it more popular than TikTok, which has 1 billion MAU. As of 2020, TikTok topped the charts as the most downloaded app worldwide. It has surpassed YouTube in terms of average viewing time in the US and UK. However, YouTube is still more popular than TikTok in the number of viewers and overall watch time.
Is TikTok more popular than Facebook?
Facebook’s 2,9 billion monthly active users make it more popular than TikTok and other social media platforms. Even though TikTok is gaining more and more popularity over time. However, it hasn’t beaten Facebook in terms of monthly active users.
Is TikTok more popular than Instagram?
Instagram has a slightly larger user base than TikTok at 1.3 billion monthly active users, compared to TikTok’s 1 billion. Despite its growing popularity among young people worldwide, it appears that Instagram still holds the lead when it comes to the overall user base and reaches.
Interesting facts about TikTok
- In China, the app is accessed by over 600 million TikTok daily active users.
- TikTok has been downloaded over three billion times.
- TikTok users watch the app for an average of 89 minutes per day.
- TikTok was the most positively reviewed app in the US in 2020, with 88% positive reviews.